FEATURES OF THE PROCESS OF TRANSFORMATION OF MYTH INTO AN INSTRUMENT OF INFORMATION WAR

  • S. Bagluk Academy of Postgraduate Education of the Federal State Budgetary Institution "Federal Scientific and Clinical Center for Specialized Types of Medical Care and Medical Technologies of the Federal Medical and Biological Agency"
Keywords: myth, archetype, information war, information impact, manipulation, mythologeme, mythologization, reframing

Abstract

This work examines the ways of applying the myth in information warfare, implemented on the basis of the adaptation of fundamental adaptive archetypes to the goals of influencing mass audiences. Based on the methodology of content analysis and hermeneutics, a number of formulations are proposed and the functionality of transformed myths is operationalized to reveal the mechanisms of influence on public consciousness through socio-political discourse.

Author Biography

S. Bagluk , Academy of Postgraduate Education of the Federal State Budgetary Institution "Federal Scientific and Clinical Center for Specialized Types of Medical Care and Medical Technologies of the Federal Medical and Biological Agency"

Candidate of Philosophy Sciences, Associate Professor

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Published
2021-04-02
How to Cite
Bagluk , S. 2021. “FEATURES OF THE PROCESS OF TRANSFORMATION OF MYTH INTO AN INSTRUMENT OF INFORMATION WAR”. EurasianUnionScientists 3 (2(83), 19-23. https://archive.euroasia-science.ru/index.php/Euroasia/article/view/591.